Timber Campaign

Timber plays a large part of the heritage for Travis Perkins, To market the quality and range of their Timber, Travis Perkins needed a new national campaign to raise awareness of the USP of there timber. Using the heritage concept a laser image was burnt into the timber to create and indicate, grade, make and ownership, endorsing the TP stand by the quality of their products. The campaign was rolled out nationally across a variety of media touch points.